Archive for the ‘Info Marketing’ Category

Speaker and Trainer Kelly Rudolph Uses Teleseminars Effectively for Delivering her Personal Safety Secrets Training Series

Tuesday, May 5th, 2009

Listen to Kelly talk about her series and why she used teleseminars.

Your 15 Minutes Of Fame Should Not Be Spent On The Nightly News As A Crime Victim

We usually think of safety as avoiding physical attack but do you realize we allow and often invite three other types of attacks on a daily basis? These attacks are verbal, mental and emotional. They chip away at our confidence and self-esteem, weakening our body language, which attracts physical attackers.

Every man, woman, teen and child needs to know how to avoid verbal, mental, emotional and physical attack. The good news is, the very concepts and strategies I teach to be safer, also improve every communication and relationship in our lives.

If you use the internet for business, pleasure, dating, surfing, internet marketing, research, photo-share or blogging you are a prime target for scam and ID theft. You need to know what information is safe to share and what information makes you more vulnerable to internet predators.

If you are a parent, there’s a 99% chance your children have been what NOT to do in dangerous situations and that puts them in much greater danger. You need to know how to reprogram their safety circuit with the correct information, delivered in a way that makes them safer instead of more vulnerable!

Learn personal safety in a fun, positive, effective way. After all, prevention is much easier than recovery. Take if from me, I have done both.

Kelly Rudolph, “Your Personal Safety Trainer

Click Here full details of Kelly’s “Personal Safety Secrets” class.

Authors, Speakers, Niche Marketers – Profit from Podcasting!

Tuesday, April 7th, 2009

I’m writing hoping to hear from you in 24 hours…

I hope this post reaches you in time because on April 9th, my colleagues Alex Mandossian and Paul Colligan will reveal their closely-guarded “Podcast Monetization Roadmap” that they have been testing for the past 3 years.

Below is your private registration link and VIP Code but first let me get more specific about WHO should attend this call?

If you’re an author, speaker, info marketer or publisher and your sick and tired of producing events or content that only a few people consume, and for not much reward, then this training is for you.

Paul Colligan and Alex Mandossian have taken the Podcast concept to stratospheric new heights because their new and improved system for Podcast Monetization lets you connect directly with your readers and audiences with nothing more than a telephone in your hand!

This means you can promote your books, your seminars, your niche products, not just in a few cities, but nationally and internationally …

… and all at once!!

–>>> What You’ll Learn In Just 2 Hours <<<--

The “Podcast Monetization Roadmap” is a revolutionary concept for selling more books or niche products, filling more seats or even promoting charitable giving through the power of a Podcast and the multi-million dollar buzz that little iPod or MP3 device has been able to receive.

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Here’s your private access link, click it now:
http://www.PodcastSecretsTime.com

Your VIP Discount Code is: “PC916″
(Saves you $79 from the normal $99 tuition)

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In just two hours, Alex and Paul promise to teach you:

* Exactly 8 reasons why Podcasting brings them, and can bring you, a critical business (and profit) advantage.

* 7 secrets to producing profitable Podcasting content in the fastest possible time.

* 9 marketing channels for the Podcasters … and how to leverage each one.

* The 6-Step Podcast Monetization Roadmap

* How to part-the-curtain on the listening habits of your audience, and leverage that knowledge to produce profitable audience action.

* At least 5 things, you can implement today that will integrate your Podcast content into your business structure … and how to see results almost instantly.

* 7 steps to getting your Podcast audience to take the very actions you want them to take.

–>>> What If You Can’t Attend? <<<--

I encourage you to register with your VIP Code, even if you can’t attend this tele-training because you’ll get access to the recordings by the following day. That means you can listen to the call over-and-over again so you don’t miss a morsel of content!

We’ll even make it available via Podcast so you can get first hand-experience at the process.

Click the private registration link now and remember to type-in your VIP Discount Code so you’ll save $79 on your tuition cost.

><><><><><><><><><><><><><><><><><><><><><><><

Here’s your private access link, click it now:
http://www.PodcastSecretsTime.com

Your VIP Discount Code is: “PC916″
(Saves you $79 from the normal $99 tuition)

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Hope to hear your on the call with me,

Terry
Your TeleSeminar Manager.com
http://www.PodcastSecretsTime.com

Leveraging New Media & Technology For Mass Marketing and Promotion

Monday, March 30th, 2009

Facebook, Twitter, TeleSeminars, Blogs, Podcasts, RSS, YouTube, Webcasts and the like are being used daily as leverage in marketing and promotion. Are you leveraging these new media outlets? If not, why not?

These new media services and associated technologies are more and more commonplace in our social fabric with wide acceptance. Why are there so many of these new media outlets? The simple answer is that people what their information and entertainment how, when and where they want it.

The days of scheduled broadcasts on one media are numbered, such as on TV, and being rapidly replaced with a growing trend towards time-shifted, multi-source, multi-media, commonly known as delivering any content, anytime, anywhere, in any format.

Whether you are an author, a speaker or niche expert, your message has to begin a migration to multiple new media outlets. Perhaps you are already on Facebook or writing a blog. The question is are you fully leveraging the latest content distribution technologies to allow your clients and prospects to receive your message on their terms, that is when, where and how they want your content?

In the coming weeks we will focus this blog, teleseminars, podcasts, articles, etc. on ways to leverage new media and technology to enable effective marketing and promotion. The ultimate goal is to get your message to prospects who will pay us willingly to become and stay as clients. I will bring you interviews with new media experts who understand and leverage these techniques. I will use these same methods to leverage my message to people like you within my target market.

In the meantime I welcome any questions at www.AskTerryAllison.com .

Cheers!

Terry Allison
“Your New Media Manager from Set-up to Profits Online”

Article Marketing & TeleSeminars – Discover the Powerful Prospect Pulling Combination For Your Biz

Friday, March 27th, 2009

Guest Blog by my Article Marketing Mentor, Jeff Herring. Let’s learn together…

Let’s take a look at the powerful combination of article marketing and teleseminars, and the time your average prospect spends on each.

Web page = 30 seconds

When somebody comes to your website, that’s about all you have to get them involved in some way, and I’m being very, very generous when I say 30 seconds. Some studies say only 7 seconds.

Think about all the work that goes into a website, and you’re doing all that work for 30 seconds. That’s a lot of work for 30 seconds.

Article = 5 minutes

One of the reasons why article marketing is so powerful is when someone reads an article, you have them for 3-5 minutes. Just for round numbers and to make the math easy in my head, we’ll say 5 minutes.

You’ve got 5 minutes where they’re reading your approach to a problem, a little bit of your personality, and your approach to solving problems. The know, like, and trust factor begins.

With an article and 5 minutes, you have 10 times the amount of time that you typically have on a website. Now can you find time to write 300 words in 30 minutes? You get 10 times the amount in an article as you do on a web page.

Teleseminar = 60 minutes

If you do a 60-minute teleseminar that’s 12 times the amount of time of an article. It’s 120 times the amount of time that you get on a website.

It’s that much more time where a prospect is focused on what you’re teaching for 60 minutes.

I guess the question is, why not use all of these? Why not have a website? Why not have articles on EzineArticles.com and other article directories, and why not have teleseminars and use all of these? It’s not either/or or just a few – use them all!

If you’ve had their attention for 5 minutes, why not give them a link to a recording of a teleseminar you’ve done. You’ve had them for 5 minutes, and now you’re going to get them for 60 more.

So it goes from article, to resource box, to an audio. Why not offer that in the resource box, a recorded teleseminar, and offer the link to it in the resource box?

For example, you resource box might say, “Claim your Free Instant Access right now to a 30 minute teleseminar on the Benefits of the “Article-a-Day” Strategy when you visit http://www…..

……………………………………

If you found this info useful I invite you to click on Jeff’s Article Marketing TeleSeminar Club of which I, Terry, am a member too.

Enjoy the Day!

Advertising vs. Marketing: What’s the difference?

Friday, February 27th, 2009

As I talk with people about using Teleseminars (aka TeleWebcasts) in their marketing, the question that comes up many times is, “What’s the difference between marketing and advertising?” Although both are important they are quite different in fact. Understanding the differences between the two can set your company on the fast track to success.

Let’s look at the definitions of each and explain how marketing and advertising are different from one other. Here are a couple of definitions I found that I think are fairly accurate.

Advertising: The paid, public, non-personal announcement of a persuasive message by an identified sponsor; the non-personal presentation or promotion by a firm of its products to its existing and potential customers.

Marketing: The systematic planning, implementation and control of a mix of business activities intended to bring together buyers and sellers for the mutually advantageous exchange or transfer of products.

Can you see why it is easy to be confused and why most people think of them as meaning the same thing? Let’s try to straighten out the confusion.

Advertising is just one component of the marketing process. It covers publicity for your business, product or services. It involves the process of creating strategies for ad placement, size, frequency, etc. Then advertising includes the actual placement of an ad in various mediums such as newspapers, yellow pages, magazines, TV, radio and the Internet (Google Adwords, banner ads, etc.) Advertising can be by far the single largest expense in a marketing campaign.

I think the easiest way to distinguish advertising from marketing is mentally visualize breaking a pie into several slices with each slice representing advertising, pricing, distribution, customer service and the like. You can see that advertising is only one slice of the pie within in the marketing strategy. All of these components must not only work on their own but they also must work together as a marketing strategy towards the goal of promoting your business and obtaining paying clients.

So in conclusion, marketing is the process that an organization goes through to facilitate an exchange between buyer and seller supported by many parts, one of which is advertising.

The Value in a Brand

Thursday, February 26th, 2009

When you think of a successful Brand you envision an entity that is instantly recognizable by a person for a certain niche market, small or large in size. The obvious ones being Coke, Apple, CNN, etc.

Even “Jeff Herring, The Article Guy” is a Brand within the online marketing niche. Jeff is an instantly recognized brand amongst the sea of clutter by those familiar with the online niche, but generally not outside that niche.

Branding by itself will not distinguish an entity among all persons seeing your Brand. You must make a “value connection” joining together a person’s needs and desires along with your Brand image. At that point your Brand and your Value to the person are fused together making you stand out in their crowded world.

Jeff Herring’s value is his dedication to his followers and clients. He always gives more than expected and the information you get from Jeff is valuable and applicable whether you paid him for the info or he gave it away free. There is no difference.

Marketing using Articles, TeleSeminars and the like are some of the most effective and visible ways to make people aware of your value, to link that value to a Brand and to keeping that Brand foremost in their minds on a continual basis.

The end result will be a client who knows who to go to, trusts the value you will offer them and who pays you for the value of your product or service.

Take a good look at your Brand to see if there is great Value attached to it. I know I am. I look forward to any of your thoughts on this subject.

Lessons Live From Orlando

Friday, January 23rd, 2009

Dan Kennedy and Bill Glazer are teaching marketing secrets this weekend in Orlando and we are off to a great start as we learn together.

Certainly they have reinforced my mantra of late being take-action, make progress then perfection. At the time of this writing my website is just about a month old and each day I try to make some content addition or change to keep it progressing. What have you done to keep moving your business or project forward? Are you doing the little things that will make a large difference over time?

I have also be reminded that I must have an implement a Marketing System plan and not just an operations plan. It does no good to produce a product or service if there is no one who knows about it. What are you doing to persuade prospects that you have what they want? And more importantly what are you doing to persuade these prospects to be your paying clients?

My TeleWebcast business is no different that any other business. I am dedicated to changing people’s minds with marketing features and benefits and then convincing them to take action through promotion using methods like teleseminars.

Take a fresh look at your business or project, re-evaluate your marketing and promotion efforts, and take action now. Remember, progress then perfection.